$99.00 USD

Care to double down on your social skills?

Add the next course in the Social Media Marketing Certificate series – DIY GRAPHIC DESIGN – to your learning library now at $10 off the regular price.
You won't find this offer anywhere else, and we invite you to grab it while it's hot before you leave the shop!

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SMM 02 | Content Writing & Publishing

Discover how to write posts and craft content your audience can’t get enough of, while mastering the imperative art of digital storytelling.

Integrating custom content pillars and categories and weaving your brand themes into standout stories that will engage, inform and entertain your growing audience, on and offline. Implementing tools, tactics and timelines relevant to your business that perfectly blend both scheduled and live content, keep you moving forward, and drive enormous results.

Before you can determine what you’re going to say, you have to figure out HOW you’re going to say it. Nail down your brand voice and tone in Module #1 and commit to complete clarity in all your communications.

The meat and potatoes of content marketing takes place in Module #2. Craft magnetic key messages, spectacular social soundbites and punchy hooks and headlines while mapping out your content themes and campaigns over the course of the year.

Work smarter not harder by learning how marketing automation works and how you can use it to your advantage. In Module #3, you’ll put pen to paper, posts to platforms and be pushing publish in no time.

What you'll get:

  • 3 Learning Videos
  • Highly-actionable 16-page Course Workbook
  • 3 sets of customizable content planning and publishing tools, including the Social Media Masterplan Spreadsheet, The Blog Planner and The Content Planner
  • Unlimited access to the course and all updates

See you on the inside!


Word on the street:

This course was incredibly well constructed, well delivered and thorough. It's clear you all know your stuff. There were light bulb moments for me around content development (particularly for Instagram). You took away a lot of my fears and procrastination. I will likely sign up for other courses down the road and I've already told others about my experience.

Donna Rapp, Zazzle

Just so you know, I use the material from the course all the time. I learned a lot, and definitely from the best!

Terralynn Trask, Teatro Group