Simplified SEO

Get ready to 'get' SEO, no snake oil in sight.

The result?

Increased website traffic, high-ranking search placement and increased online visibility of your business – no paid advertising, coding or 'expert' outsourcing required.


Introducing the most effective and implementable SEO training around, no matter your skill level.

This workshop will introduce the most powerful ways to increase your website traffic, improve your high-ranking search placement, and grow the overall online visibility of your business.
Prepare to learn 8 integral ranking factors and easily implementable SEO tips for non-SEO experts and self-managed websites, and bring your search optimization efforts to the next level.

Course Outline


A crystal clear explanation of what Search Engine Optimization entails, and why an SEO strategy is integral for today’s businesses to understand and leverage. Discover the workings of the search engine results page, and how it coincides with search intent, user stage, purchase journey and the SEO funnel.


A look at the on and off-page elements that drive search ranking success, from content to keywords, locality, authority and beyond. As well, learn how to build a linking strategy that shines in the eyes of the search engine, and builds enormous trust with your followers and site visitors along the way.


Gain a fundamental understanding of the HTML programming language that makes up the backend of your website, and a search engine's ability to serve it up when queried. Discover how to incorporate clear and relevant keywords across your site, the top tools for effective keyword research, and why proper mapping of your page titles, tags and descriptions is the backbone of successful SEO.


Identify the combined role of Google Search, Google Maps and your Google My Business page, and a global vs local SEO strategy. Layer on the integral pieces of 'conversion psychology,' decide on the website and organic reach metrics that matter to you and your business, and make a plan to benchmark your progress along the way.

A Snapshot

of the unparalleled learning material, case studies and feature demos found inside Simplified SEO.

Four guided videos, more than 120 learning slides, dozens of action items, and lifetime access to the course and all updates.


Bonus Material


Yours to download from within your course dashboard:

A highly actionable series of questions, prompts, and SEO optimization tips to support you in the immediate implementation of your learns, and the utmost success going forward.

Kelly Doody, Social School Founder

"No matter your business size or scope, there's no denying the imperative need to be found in search by the people looking for exactly what you have to offer.

Join me as we dive into one of the most misunderstood and under-leveraged pieces of the modern marketing mix, and discover how to take control of the key SEO tools and fundamental tips to help you show up in search results, and drive traffic, reach, and revenue your way."

Are you ready? 

Your seat in the Simplified SEO Lab awaits.

The Investment:

Just $59.00


  • Lifetime access to all course videos, learning materials and updates
  • Immediate availability in your Social School Academy dashboard
  • 4 powerful course modules led by renowned Social School faculty
  • Downloadable workbook featuring highly implementable action steps
  • The timeliest platform-specific training, tactics and tools around

A's to your Q's

We build the modern marketing courses we wish we'd had.

Insights, training and tools to get you seen, grow your business and scale your revenue, no matter your experience or expertise.

Simplified SEO is course #303 in the 360 Series

These highly actionable 60 to 90-minute labs bring you exactly what you need to know about today's most powerful digital platforms and tactics – right now.

Build your arsenal of digital skills and platform strategies, one by one and win by win, for just $59 a piece.


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